Google Structured Data Updates

14 February 2018

Google Structured Data Updates - Officially Confirmed by Jhon Muller

  • Recently, Google confirms that it does not use all the entities listed on Google only uses that has been listed on their Google developer site.
  • If you're using entities that has not been listed on Google developer guide, doesn't mean you are violating its guidelines.
  • If Structured Data Testing tool verifies all the entities; doesn't mean that Google will use it.
  • Schema or structured data (as of now) is not a quality factor. It just helps Google to understand the relationship between two entities.
  • If your blog/website doesn't have schema or structured markup data, doesn't mean that your blog/website is of low quality.

Now, excuse us please


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